Developed countries such as the US, Germany, the UK, Japan, and Australia have relatively well-penetrated swimwear markets, where product innovations continue to be a key driver. The large number of swimming pools and water parks in most western countries adds to the wide scale adoption of swimwear. In the US, the water sports participation rates went up from 12.5% in 2012 to nearly 14% in 2015. While traditionally western countries have been dominant markets, there is a relative growth in the adoption of swimwear in developing countries in recent times, more so in APAC. Strong macroeconomic fundamentals, coupled with an increasing preference for swimming as a leisure and recreational activity, are propelling the growth of the global swimwear market.
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Technavio’s analysts forecast the global swimwear market to grow at a CAGR of 5.97% during the period 2016-2020.
The report covers the present scenario and the growth prospects of the global swimwear market for 2016-2020. To calculate the market’s size, the report considers the revenue generated from the retail sales of swimwear products to individual customers in the global market.
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The market is divided into the following segments based on geography:
Technavio’s report, Global Swimwear Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
- American Apparel
- Arena Italia
- Perry Ellis International
- Speedo International
Other prominent vendors
- ACACIA SWIMWEAR
- B. Swim
- Body Glove
- La Perla
- Rue Royale Diana (Diana Sport)
- Swimwear Anywhere
- The Wet Seal
- TYR Sport
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